World Tourism Rankings 2023
International Arrivals Per Year
The United Nations World Tourism Organization (UNWTO) estimates that internationally there were just 25 million tourist arrivals in 1950. 68 years later this number has increased to 1.4 billion international arrivals per year.
Every country on Earth has something to offer international visitors, from the pyramids in Egypt to the rain forests of Brazil or the sidewalk cafes of Paris but which countries attract the most visitors of all? Most of the countries with the highest tourism rates are located in Europe, whose rich history, architecture, and cultural influence make it an appealing destination for many travelers. Countries positioned on or near a body of water are also very popular, particularly those that offer a relaxed, low-key atmosphere mixed with beautiful beaches and ocean views.
According to the World Tourism Organization’s yearly highlights report, there was a growth of 7% in international tourist arrivals in the last 10 years. Europe makes up 51% of the 1,326 million figure, followed by Asia and the Pacific at 24%. Economic gain through tourism peaked at US$ 1,340 billion, divided up between Europe, Asia and the Pacific, and Americas.
While tourism has picked up slightly in 2021, they still fall far short of the pre-pandemic numbers. Late 2020 projections were hopeful that the industry would be back on track by late 2021, but the ongoing nature of the pandemic has thwarted that optimism. As of late 2021, most estimates do not expect the industry to rebound to 2019 (pre-COVID) levels until sometime in 2023 at the earliest.
Top 10 Most visited Country in the World
- France – 90.0 million
- Spain – 83.7 million
- United States – 79.3 million
- China – 65.7 million
- Italy – 64.5 million
- Turkey – 51.2 million
- Mexico – 45.0 million
- Thailand – 39.8 million
- Germany – 39.6 million
- United Kingdom – 39.4 million
The most popular tourist destination in the world for more than 30 years, France offers a myriad of attractions: the Eiffel tower, countless world-class restaurants, the Musée du Louvre, the Palace of Versailles, the Notre-Dame cathedral, the beaches of the Côte d’Azur, and of course, Disneyland Paris. Moreover, the lushly beautiful countryside is full of storybook villages, mountains, vineyards, and the occasional castle. One can even view prehistoric cave paintings in Lascaux. Paris, France’s capital, is the most visited city in Europe, receiving 38 million tourists in 2019.
Spain is another tourist destination overflowing with interesting attractions. Antoni Gaudi’s Sagrada Familia cathedral and other works in Barcelona, the Guggenheim museum, the Alhambra and Generalife Gardens, Europe’s largest aquarium (the lily-shaped L’Oceanogràfic), the beaches of Gran Canaria, and La Rambla in Barcelona. Spain is also home to El Teide, an ancient—but not entirely dormant—volcano, which visitors can hike around at the Parque Nacional del Teide on the Spanish island Tenerife.
World Tourism Rankings by Country 2023
|26||United Arab Emirates||16,700,000|